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SHOOTING STAR PR TO SPEARHEAD DIGITAL CAMPAIGN

A major project to help people realise the benefits that superfast broadband will bring has recruited Shooting Star PR to handle a multi-channel PR, communications and events campaign. Online Revolution is a project funded by the East... Read more...

Q: What are your organisation's three most valuable assets?
A: Reputation, reputation, reputation

Many people find public relations baffling. What does it actually mean, and how can you make it work for your business?

It's actually quite simple. Public relations (PR) is about three things: reputation, reputation and reputation. It's about raising your profile and enhancing your reputation to give your organisation a real competitive advantage.

PR means talking to journalists, communicating effectively, identifying and exploiting publicity opportunities.

It is knowing how to present yourself and your business in the media and in the marketplace, using bright ideas to catch your customers' eye and knowing how to cement your reputation as a company to do business with.

Shooting Star PR was the first dedicated public relations agency to be set up in Lincoln. As a consultancy, and as public relations specialists, we offer a wide range of PR services to help you to improve your organisation's reputation and communicate more effectively with your customers.

Using our media knowhow and expertise we can successfully pitch stories to local, regional, national and online media and know that we will get the best possible results for our clients.

“Since appointing Shooting Star to handle all of our PR requirements the profile of Waldeck has increased enormously through regular news stories, press releases and editorial opportunities. They act as a vital part of our Business development team and have regular and direct communication with our Senior Managers through to our local engineers. We cannot praise them enough for their contribution to our continued growth and success.”

Sue Wright

Sue Wright, Business Development Manager at Waldeck

LoveLincoln.co.uk

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